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ATWIND 2004 ends on high note: Officials look to freshen program in 2005

  • Published
SCOTT AIR FORCE BASE, ILL. --   Around The World In Ninety Days -- Air Mobility Command and Air Force Space Commands summer promotion ended Aug. 30.

An interactive, Web-based program, ATWIND was designed to help increase awareness and participation in Air Force programs, services and activities.

According to command ATWIND officials, the program achieved its goal and more.

ATWIND has been one of the most successful summer promotions ever conducted by Air Force Services, said Sam Parker, director of marketing for AMC Services. In the six years we have conducted ATWIND in AMC, we have had over 267,000 registered participants and have awarded over 34,000 prizes.

Mr. Parker said this year more than 42,600 ATWIND participants got into the spirit of things. For two ATWIND participants, playing ATWIND meant winning their choice of 2004 Saturn automobiles. The grand prize winners got to choose between the Saturn ION, VUE or L300, each valued at about $20,000. In AMC, Elizabeth Thompson from McConnell AFB, Kan.took home the car. For AFSPC, the winner was Tom Walsh from Malmstrom AFB, Mont.

Ms. Thompson and Mr. Walsh werent the only winners. Mr. Parker said this year ATWIND provided more than 10,500 prizes.

He said commercial sponsorship support from Sprint, Saturn, USAA, Coca-Cola, Tyson, Thomasville Furniture, LifeFitness, ASPEN Marketing Services and U.S. Airways provided more than $260,000 in cash and prizes for the ATWIND program.

In 30 years of working with Air Force MWR and Services, ATWIND stands out as the best of the best, Mr. Parker added. This year over 853,800 game pieces were registered, and our Web site had over 256,000 visits all in only 90 days.

The AMC Services director of marketing said plans are already under way for next years program, but he said next year people can expect something different. AMC and AFSPC have partnered for the past four years; however, in 2005, each command plans to offer a new program.

In AMC, you can look for the same quality, great prizes, and something the whole family can enjoy, Mr. Parker explained. Six years is a long time to stay with one program. We look to freshen things up, but will not sacrifice the quality programs our AMC community has come to expect.